PUBG Mobile India launch: Krafton Inc. appoints new team for PUBG Mobile in India
Looks like Krafton Inc. is set on bringing PUBG Mobile back in India even after permission for the launch of the game was denied by the Ministry of Electronics and Information Technology (MEITY) of India. Krafton Inc. has appointed a new team for PUBG Mobile operations in India.
Krafton Inc. is the parent company behind PUBG Corporation who is responsible for the development of PUBG and PUBG Mobile. Earlier this month, both the companies merged together completely to form PUBG Studio. PUBG Studio will take over the development responsibilities of PUBG Mobile.
New team, new approach
According to a post from GEM Esports, Krafton Inc. has appointed Aneesh Aravind as the new Country Manager for PUBG Mobile at Krafton Inc. He had previously worked as the General Manager and Business Head of South Asia at Tencent.
Similarly, two Tencent employees have also joined Krafton. Arpita Priyadarshani who was the Senior Community Manager for South Asia at Tencent has taken over the same position at Krafton and Karan Pathak is now the Senior Esports Manager at Krafton and worked in the same position at Tencent.
PUBG Mobile India launch could have been delayed
So far, MEITY has confirmed on multiple RTI queries saying that they have not granted permission for launch of PUBG Mobile. On another query filed by MediaNama, MEITY responded saying that "MeitY does not grant permission for starting of any websites / mobile Apps/service. Accordingly, MeitY has not granted permission to PUBG / PUBG mobile India.”
By appointing a new team, Krafton Inc. is changing their approach regarding the launch of PUBG Mobile India and there seems to be glimmer of hope for fans to see the return of their favourite game which also became the highest-grossing mobile game of 2020.